A Fresh Take:
Gift registry expands to multiple brands at Crate and Barrel
Here's some exciting news from Crate and Barrel Holdings! They've rolled out a combo gift registry program where, for the first time ever, you can access offerings from Crate and Barrel, Crate and Kids, and CB2 in one go. That's right! No more hopping around multiple sites; you can now switch between them easily to add products to your wish list.
When it comes to giving gifts, things just got simpler. Those purchasing presents will see one single list that includes items from each individual brand. And, for those who love a bit of bargain hunting, group gifting is now officially a thing! With this feature, registry viewers can collectively contribute to higher-priced items.
But wait, there's more! Users can reap perks like additional discounts, specialized consultations, and other benefits, as announced by the latest press release.
Crate and Barrel's shared registry is part of a decade-long investment plan aimed at expansion and customer experience improvement. According to Ryan Turf, President of CB2, this registry has been created to embrace life's milestones, giving users the freedom to compile unique, personalized, and memorable gift lists.
Users can manage their registry easily online or via the Crate and Barrel or CB2 app, and they'll receive a 15% off coupon applicable to their registry over the next six months. If you're not sure what to pick, the registry concierge of specialists is at your service, offering one-on-one advice and product recommendations.
The Registry at CB2, The Wedding Registry at Crate and Barrel, and The Baby Registry at Crate and Kids can be accessed both in-store and online. Keep your eyes peeled for the upcoming launch of new CB2 and Crate and Barrel apps in the United States in February. Canadian customers can expect the shared registry experience in 2024. Expect some in-store events inviting registrants to explore products in the near future!
It's not just Crate and Barrel; retail giants like David's Bridal, Macy's, Bloomingdale's, Walmart, and even Etsy offer similar services. Some of these platforms, like Babylist, even provide a universal registry option, allowing users to add gifts from any store and manage their list effortlessly. So, get ready to roll up your sleeves and start creating those unique gift lists!
- In 2023, AI-driven business strategies are expected to introduce further enhancements to the gift registry industry, as Crate and Barrel Holdings plan to implement AI to improve customer experience and offer personalized product recommendations.
- With the upcoming launch of new apps for both Crate and Barrel and CB2, users will be able to manage their crated registry, including wedding, lifestyle, home-and-garden, and retail items, all in one application.
- In the finance sector, the benefits of the combo gift registry system could potentially lead to cost savings, as group gifting features now allow users to contribute collectively towards higher-priced items.
- As part of their decade-long investment plan, Crate and Barrel Holdings aim to expand their offerings and improve their service, catering to significant milestones in customers' lives like weddings, new homes, and starting families.
- Capitalizing on the advantages of a shared registry system, retailers like Macy's, Bloomingdale's, Walmart, Etsy, and even David's Bridal, are also investing in similar services to meet the changing demands of the consumer market.
- This year, as the wedding season approaches, couples can take advantage of the innovative registry features provided by Crate and Barrel Holdings, making planning and curating their unique gift lists a smooth and enjoyable experience.
