Revamped Appeal of Surf Lodge in Summer 2025: A Blend of Montauk and the French Riviera Glamour
The Surf Lodge Unveils a Vibrant Makeover for Summer 2025
The iconic Montauk hotspot, The Surf Lodge, is ready to welcome guests with a fresh and dynamic look for the summer season. After a major redesign, the beach club is now a fusion of fashion and decor, thanks to a collaboration with the Parisian streetwear brand, Casablanca.
The redesign, conceived by architect Antonio Di Oronzo of Bluarch, brings a splash of ombré hues of deep blues and light teals across lounge chairs, umbrellas, and private cabanas. This creates a fresh, vibrant beach club look that is sure to impress. Select Casablanca items will also be available in The Surf Lodge boutique.
Beyond the visual transformation, The Surf Lodge has also partnered with luxury brands to enhance the guest experience. The Ned hotel's sister club is hosting a series of artist dinners for an intimate group of Ned's Club members. Land Rover Defender has also joined forces with The Surf Lodge, allowing guests to take vehicles to explore local hidden beaches and trails.
The Surf Lodge's summer programming includes members-only experiences such as talks, curated dinners, exclusive performances, and salons. The collaboration with Casablanca marks a shift in the cultural voice of The Surf Lodge, aligning the venue with luxury, fashion, and adventurous lifestyle brands.
The design created by Di Oronzo is a unique formal language that is both authentic and romantic, blending timeless detail and storytelling. The design tone and values of both The Surf Lodge and Casablanca are evident in the architecture and color fields of the redesigned space.
In addition to the redesign, The Surf Lodge is offering zero-proof cocktails by Recess and hosting a brunch series with Hole In The Wall. The Surf Lodge, with its legendary waterfront views, A-list clientele, and iconic concert series, has undergone a transformation that promises to keep it competitive and dynamic amid new Montauk openings.
[1] Source: The Surf Lodge press release, 2025.
- Summer trends in Montauk will be heavily influenced by the fashion-and-beauty collaboration between The Surf Lodge and Casablanca, as they recreate the beach club with a fresh, vibrant look for 2025.
- For those seeking an upscale lifestyle experience, The Surf Lodge's entertainment offerings in 2025 include partnerships with The Ned Soho House, Land Rover Defender, and a Hamptons summer concert series, providing unique entertainment opportunities.
- The redesign of The Surf Lodge's decor by Antonio Di Oronzo boasts a blend of home-and-garden inspiration with Montauk waterfront design, while still embracing the ideology of both The Surf Lodge and Casablanca, making it a standout destination among the best summer destinations in the Hamptons.